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Step-by-Step Video Guide to Easily Setting Up Your Seller Central Account for Amazon FBA

As an aspiring Amazon FBA Seller, you’re about to embark on an exciting journey. Amazon’s vast marketplace offers immense opportunities, but the initial steps, especially setting up your Amazon Seller Central account, can appear daunting. Here’s a detailed walkthrough of the entire process to help you get started.

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Step 1: Amazon FBA Seller Central Account Registration

First, you’ll need to navigate to the Amazon Seller Central website and click on the ‘Start Selling’ button. This process may vary slightly depending on your location. For the U.S., you will be redirected to Once there, hit ‘Start Selling’ again, leading you to the pricing page. After reviewing the professional and individual selling plans, choose the one that suits your needs best.

Next, you’ll be asked to sign into your Amazon account. If you don’t have an existing account, click ‘Create your Amazon account.’ Fill in the requested information, including your name, email, and password. After this, you’re required to enter a one-time password (OTP) sent to your email, providing an extra layer of security.

Step 2: Seller Agreement

Following the OTP verification, you will be redirected to the ‘Seller Agreement’ page. Here, you need to input your legal name and verify your agreement with Amazon’s policies. It’s crucial to read through these terms to avoid any future issues. This step concludes the basic registration process.

Step 3: Business Information

Now, you must provide essential business details. These include your business name (which will appear on the seller profile), your address, and contact information. You must also specify who the primary contact person for the account is.

At this point, Amazon requires you to set up a two-step verification process. You can opt for an SMS or voice call, with the code being sent to your provided mobile number.

Step 4: Billing and Deposit

Next, you’ll need to fill in the ‘Billing/Deposit’ information. This includes the credit card details that will be used for your seller account and the bank account where Amazon will deposit your funds.

Step 5: Store and Product Information

After entering your billing information, you’ll need to create your store name, which will be public to buyers on Amazon. In this step, you’ll also be asked about the products you plan to sell and the industries they fall under. Here, you’ll also indicate whether or not you own a Universal Product Code (UPC) or whether the brand owner, manufacturer, or publisher provides it.

Step 6: Product Verification

To proceed further, you need to upload the product documents that verify your right to sell the products. This can be any document that proves the relationship between your business and the brand owner or manufacturer.

Step 7: Video Verification Call

The last step in this process is a video verification call with an Amazon representative. During this call, you’ll show your driver’s license to the webcam for verification, ensuring it matches your bank account statement and the license you uploaded. Remember to be professional, cordial, and patient throughout this process.

Once you’ve successfully completed the call, you’ll be taken to a page indicating that Amazon has received your information. Amazon then sends a postcard to your given address for final address verification. You will have to enter the code from this postcard into your Seller Central account once you receive it.

Amazon FBA Seller Central Account Opened!

And there you have it! The steps to setting up your Amazon Seller Central account. It may seem complex, but if you’re thorough and patient, you will navigate it smoothly.

In case you encounter any roadblocks or have any queries, feel free to drop a comment, and I’ll be more than happy to help you out. To continue learning about selling on Amazon, don’t forget to subscribe to our channel. We specialize in the Amazon wholesale method, which lets you sell other people’s products on Amazon, offering a quicker route to getting started.

With this guide in hand, you’re now ready to venture into the world of Amazon selling. Happy selling, everyone!